Appetize In The News

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Tropical Smoothie Café Selects Cloud-Based POS

October 11, 2018
Fast-casual concept Tropical Smoothie Cafe has selected Appetize for its cloud-based POS, self-serve and mobile product lines.

Tropical Smoothie revamps payments to fatten its ‘share of stomach’

October 10, 2018
“Anytime you have anyone who is serving good food or beverages, that’s competition for space of stomach,” said Marina O’Rourke, vice president of IT for Tropical Smoothie Café, an Atlanta-based chain that just opened its 700th location. “We want to be able to move as many people as possible through each daypart.”

It’s A Wrap! Appetize Fintech Signs Tropical Smoothie Cafe Concept

October 9, 2018
Appetize, a Point of Sale, inventory, retail payment tech and analytics platform targeting the foodservice sector, has signed with new partner Tropical Smoothie Cafe, a fast-casual restaurant concept that serves blended-to-order smoothies, wraps, sandwiches and flatbreads.

Tech roundup: Appetize is in the mix with Tropical Smoothie Cafe

October 4, 2018
Appetize, a provider of point-of-sale software for the entertainment, restaurant and sports industries, said Tuesday that it will partner with restaurant franchise Tropical Smoothie Cafe.

Tropical Smoothie Cafe, Appetize Team Up For New Mobile Payments Move

October 4, 2018
Tropical Smoothie Cafe is one of the biggest new presences in smoothies these days, and thanks to a new agreement with Appetize, it’s also one of the biggest new presences in mobile payments as well.

Tropical Smoothie selects Appetize to offer POS solutions

October 4, 2018
US-based fast-casual concept Tropical Smoothie Cafe has selected point of sale (POS) company Appetize to offer its Cloud-based POS, self-serve and mobile product lines.

Appetize Selected to Innovate Guest Ordering for Tropical Smoothie Cafe

October 3, 2018
Appetize’s Android and iOS-based Activate software is designed for speed of service and ease of use, which is hugely important for a high-volume, national enterprise like Tropical Smoothie Cafe.

Appetize Selected By Tropical Smoothie Cafe 

October 2, 2018
Playa Vista-based Appetize, which develops modern point-of-sale (POS) software and terminals based on tablets, has signed a deal with fast casual restaurant chain Tropical Smoothie Cafe.

Tropical Smoothie Cafe upgrades POS to the cloud, enhances mobile technology

October 2, 2018
Tropical Smoothie Cafe is implementing Appetize, a point-of-sale developer specializing in foodservice and retail payment technology.

Appetize Selected To Innovate Guest Ordering For Tropical Smoothie Cafe

October 2, 2018
“We are moving to Appetize because their solution offers our team and guests a mobile and cloud-based platform that’s powerful and easy-to-use.”

Tropical Smoothie Cafe links with Appetize for mPOS system

October 2, 2018
Tropical Smoothie Cafe said in the press release that it selected Appetize for its cloud-based POS, self-serve, and mobile product lines.

Tropical Smoothie Picks Appetize to Innovate Guest Ordering

October 2, 2018
After an extensive review of the market, Tropical Smoothie Cafe selected Appetize for its cloud-based POS, self-serve, and mobile product lines.

Has Mobile Order-Ahead Become A Must Have For Coffee Shops?

October 2, 2018
Mobile ordering POS software developer Appetize Technologies has raised $50 million in total funding.

Silicon Beach Report Oct. 2

October 2, 2018
Appetize Technologies Inc. announced today it signed a new client, Florida-based Tropical Smoothie Cafe Corp.

Innovation IT on the fast track

September 22, 2018
The introduction of high tech to horse racing enhances the appeal to the all-important young demographic.

These 5 LA Startups Raised the Most Funding in August 2018

September 1, 2018
The largest LA startup funding rounds during the month for August 2018.

Tech tour: A look at 6 of LA’s sleekest office spaces

August 30, 2018
From freewheeling speakeasies to futuristic designs, these local tech offices take things to the next level — and are anything but drab.

Silicon Beach Report Aug. 24: Appetize Joins Forces With Sidearm Sports

August 24, 2018
By linking with Appetize, Sidearm will allow fans to select menu items for sale, checkout and select their seats.

Appetize, SIDEARM Bring Mobile Ordering To US Colleges

August 23, 2018
Modern point of sale company Appetize has partnered with Sidearm Sports, a leading provider of collegiate athletic web and mobile solutions, to bring digital ordering and payment experiences to college sports fans in the US.

Appetize Links With SIDEARM Sports

August 23, 2018
Los Angeles-based Appetize, which develops modern, tablet-based and other point of sale (POS) systems, said this morning that it has linked with SIDEARM Sports, a provider of mobile apps for the collegiate athletic market.

NFL clubs invest in Appetize

August 14, 2018
Appetize, a modern point-of-sale operating software company, has raised more than $50 million with the latest equity funding coming from 32 Equity, the entity that oversees strategic investment activity on behalf of NFL’s 32 member clubs, according to a press release.

NFL helps dish up $50m for Appetize

August 13, 2018
Appetize, a US-based point-of-sale (POS) technology developer has added 32 Equity, which is owned by the National Football League (NFL)’s 32 member franchises, to its shareholders.

PaymentsSource Morning Briefing

August 13, 2018
Appetize has found demand among stadiums, arenas, zoos, campuses and live events that were looking to replace centralized hardware-based payment systems with mobile, software based transactions.

Fortune’s Term Sheet — Friday, August 10

August 10, 2018
Appetize, a Los Angeles-based modern point of sale operating software company, raised $23 million in Series B funding. Investors include 32 Equity.

Appetize Finds $23M More In Funding

August 10, 2018
Los Angeles-based Appetize, which develops modern, point-of-sale systems that use tablets and handheld devices to replace antiquated POS systems, has raised $23M in a Series B funding, the company said this week.

Appetize Receives New Investment From the NFL’s 32 Equity Venture Capital Arm

August 9, 2018
Cloud-based point of sale inventory and analytics company Appetize announced new funding from 32 Equity, the NFL’s investment arm, on Thursday. That money brings Appetize’s total funding to more than $50 million.

Touchdown, Appetize: Playa Vista startup surpasses $50M with investment from the NFL

August 9, 2018
Appetize, the point-of-sale startup designed to help large venues improve customer experience by streamlining transactions, added a major investment today from the National Football League’s venture capital arm, 32 Equity, bringing the company’s total fundraising to over $50 million.

Appetize Receives Growth Investment From 32 Equity

August 9, 2018
Appetize, a Playa Vista, CA-based point of sale (POS) operating software company, received an investment from 32 Equity.

Appetize wraps up Series B round

August 9, 2018
Los Angeles-based Appetize, the modern point of sale operating software company, has closed its Series B funding at $23 million. The company’s latest investor was 32 Equity.


August 9, 2018
The NFL’s investment arm, 32 Equity, is part of the latest funding round for point-of-sale platform company Appetize.

NFL’s 32 Equity Arm Invests In Point-Of-Sale Firm Appetize

August 9, 2018
The NFL through its 32 Equity arm has invested in California-based point-of-sale company Appetize.

Appetize Scoops Up $50M

August 9, 2018
Appetize, the modern point of sale (POS) operating software company, announced today that it has now raised over $50 million, with the latest equity funding coming from 32 Equity.

Appetize Mobile Ordering App Adds NFL Backing; Total Funding Above $50 Million

August 9, 2018
Playa Vista-based mobile ordering point-of-sale software developer Appetize Technologies Inc. announced Aug. 9 an undisclosed investment from the National Football League, raising the total amount of funding the company has raised to $50 million.

POS software firm Appetize scores 32 Equity investment

August 9, 2018
Appetize announced that it has now raised over $50 million, with the latest equity funding coming from 32 Equity.

NFL passes more funding to Appetize

August 9, 2018
The Los Angeles point-of-sale software startup has raised additional funding from 32 Equity, the investment arm of the National Football League’s 32 member clubs.

Reasons Why Your Restaurant Needs Self-Service Kiosks

July 9, 2018
Fast forward to 2018. Self-service kiosks are expanding into almost every industry, including the restaurant industry, at exceptional rates.

Philadelphia Eagles Roundup: A New Point-Of-Sale Platform, Jason Kelce

July 1, 2018
The next time you find yourself at Lincoln Financial Field for a Philadelphia Eagles game, take a trip to the concession stand. You’ll find it even more convenient to get yourself a drink or some nachos.

Philadelphia Eagles News And Links For 6/30/18

June 30, 2018
The Philadelphia Eagles have partnered with point-of-sale company Appetize to update sales systems for Lincoln Financial Field’s concessions.

Philadelphia Eagles Switch Point Of Sale Platform To Cloud-Based Appetize

June 29, 2018
Nearly all of Appetize’s products, including cloud-based programs, inventory systems and guest analytics systems, have been rolled out at Lincoln Financial Field.

Eagles Sign Appetize For New Point-Of-Sale System At Lincoln Financial Field

June 28, 2018
The Philadelphia Eagles have signed a deal with Appetize to bring its technology-centric point of sale system into Lincoln Financial Field, a deal designed in part to help speed up concessions transactions for home fans of the new Super Bowl champions.

Appetize Signs Up Super Bowl Champions

June 28, 2018
Appetize has scored a championship new contract after adding Super Bowl winners the Philadelphia Eagles to its list of major partners in North American sport.

Appetize Self-order kiosks dominate NRA Show

May 31, 2018
Last year’s National Restaurant Show featured 12 self-serve kiosks. This year, the number on display at Chicago’s McCormick Place nearly tripled as kiosk manufacturers scrambled to meet the restaurant industry’s demand to improve customer service with new technology.

Appetize Adds New Customers, Trumpets Growth

May 23, 2018
Playa Vista-based Appetize, which develops modern, tablet- and handheld-based point of sale (POS) systems, has added a number of high profile customers, and says it has seen record growth this year. 

Appetize Records Record Growth

May 23, 2018
Five months after closing its $20 million Series B, Appetize, a POS provider, replaced more than 3,800 legacy POS solutions in April.

LAFC stadium opens with Appetize-ing technology

April 17, 2018
When the Banc of California Stadium hosts its first soccer match in 10 days, Appetize will be helping make sure the concessions lines move quickly and efficiently.

Appetize to Handle POS at Banc of California Stadium – Soccer Stadium Digest

April 17, 2018
Appetize, a point-of-sale (POS) company, has been tapped by Los Angeles FC (LAFC) to power food and beverage sales at Banc of California Stadium. Located just 10 miles east of Appetize’s headquarters, the brand new $350 million Banc of California Stadium, which holds 22,000 seats, is scheduled to host its first match on April 29.

Appetize Adds Banc Of California Stadium To LA Portfolio POS Services

April 17, 2018
Appetize will provide guests with state-of-the-art amenities and technological experiences at Banc of California Stadium. As part of the agreement, Appetize will set up more than 200 POS devices across the stadium, both in club spaces and quickserve concessions.

LAFC Chooses Appetize For POS Services

April 17, 2018
The new $350 million, 22,000-capacity stadium will join a list of L.A.-area clients for Appetize including the Los Angeles Memorial Coliseum, The Forum, Dodger Stadium, Hollywood Palladium, The Wiltern, Angels Stadium and the Galen Center at the University of Southern California. The company is also based in Los Angeles.

Founding stories: The moment 3 startup founders knew they had something special

April 12, 2018
Few local tech companies possess a more “LA startup” story than Playa Vista-based Appetize, a leader in point of sale software. Initially conceived at a Lakers game, Co-founders Max Roper, Kevin Anderson and Jason Pratts lived and worked on their startup in a small apartment in Santa Monica for three years before it was time for the company to grow.

From headphones to robots: 7 LA startups changing the world with hardware

April 11, 2018
While not a hardware manufacturer, the company’s software integrates seamlessly with existing POS terminals in stadiums and arenas, streamlining legacy systems and bringing the sale of concessions and merchandise into the 21st Century.

A Conversation With Appetize’s Kevin Anderson On Getting Customer Service Right

March 1, 2018
SoCalTech sat down and spoke with Kevin Anderson, co-founder and CSO of Los Angeles-based Appetize, a rapidly growing developer of point-of-sale software, on the topic of customer service.

Fortune Term Sheet — Thursday, January 25

January 25, 2018
Appetize, a Los Angeles, Calif.-based point-of-sale (POS) company focused on food service and retail payment technology, raised $20 million in Series B funding. Shamrock Capital Advisors led the round, and was joined by investors including Silicon Valley Bank.

Building a point of sale service for big business, Appetize rings up $20 million

January 24, 2018
After getting its start in theme parks and event centers in Southern California, Appetize, the developer of point of sale technologies for big stadiums and college campuses, has raised $20 million to expand. The new capital came from Shamrock Capital Advisors, which had served as the financial manager for the Walt Disney family for years, with additional support coming from Silicon Valley Bank.

Funding Snapshot: Appetize Raises $20 Million Series B for Point-of-Sale Tech

January 24, 2018
Appetize, the modern point-of-sale (POS) company transforming foodservice and retail payment technology for major venues at scale, announced today that it raised $20 million in Series B funding.

POS provider Appetize secures $20 million in Series B funding

January 24, 2018
Appetize, the modern point-of-sale (POS) company transforming foodservice and retail payment technology for major venues at scale, announced today that it raised $20 million in Series B funding.

Appetize Secures $20m In Series B Funding

January 24, 2018
Appetize, a Playa Vista, CA-based point-of-sale (POS) company for foodservice and retail payment technology for major venues at scale, raised $20m in Series B funding. The round, which brings total funding to date to over $45m, was led by Shamrock Capital Advisors, with additional financing provided by Silicon Valley Bank.

Appetize, Point-Of-Sale Company, Secures $20m In Series B Funding

January 24, 2018
Appetize, the point-of-sale company, raised $20 million in Series B funding led by Shamrock Capital Advisors along with others.

Appetize raises another $20 million to serve food to fans faster

January 24, 2018
Founded in 2011, the Silicon Beach startup now has more than 200 employees and has moved into new headquarters in the Los Angeles neighborhood of Playa Vista.

Point-Of-Sale Company Appetize Closes On $20M Series B Round Of Funding

January 24, 2018
California-based point-of-sale company Appetize has closed on a $20M Series B round of funding, led by Shamrock Capital Advisors. The funds will be used primarily for further expansion into retail and restaurant settings and the continued development of fan self-service and analytics capabilities.

New year, new career: 10 LA tech companies hiring top talent right now

January 3, 2018
LA and Orange County tech companies raised nearly $7 billion in 2017, and that influx of capital means plenty of brand new positions to fill. Whether you’re actively looking for a new job or just want to stay current on who’s hiring, here are ten Southern California tech companies looking to add top talent this month.

Preds debut self-serve kiosks at Bridgestone Arena

December 5, 2017
The Nashville Predators is always looking for ways to improve the fan experience at Bridgestone Arena. The team’s latest idea is aimed at speeding up the food ordering process. Last week, the Preds and concessions management Delaware North rolled out new self-serve kiosks. The team believes the Smashville self-serve kiosks will help fans multi-tasks between periods.

Smashville Self-Serve Kiosks to Debut at Bridgestone Arena

November 29, 2017
It’s a question with a rather obvious answer: Would you rather spend more time watching the Predators and eating your hot chicken or standing in line? With the idea of constant improvement to the guest experience at Bridgestone Arena in mind, Smashville Self Serve kiosks will be making their debut on Thursday night when the Preds host the Vancouver Canucks.

Who’s on the move: 5 startups announce big C-level additions

November 7, 2017
As we speed through Q4 on our way to 2018, LA tech is abustle with funding news and personnel moves. Over the last few weeks, five startups announced big company additions — read on for the details.

A heightened demand for payments leads Appetize to target health care

October 10, 2017
In an enclosed campus like a college or hospital, people are eager to simply pay for their food and get back to their business. But streamlining the payment process isn’t always easy. To address this concern, Appetize is working with a software company called CBORD to combine different transaction types, venues and points of sale in a single gateway. CBORD, of Ithaca, N.Y., typically serves higher education and health care facilities.

An Appetite For Point-of-Sale Change

September 6, 2017
Football season is here, and with it, everyone’s favorite stadium food (and least favorite stadium snack prices). According to The Cheat Sheet, a slice of pizza sees a markup of 69 percent to 75 percent at most sports stadiums. Popcorn is looking at 82 percent to 92 percent. And in many cases, snow cones are closing in on 100 percent markup. Thirsty? Be prepared to pay between $5 and $11 for a beer at most NFL stadium concession stands — a 26 percent markup. Opting for soda will save you a couple bucks but will still cost between $3 and $8 — a 94 percent markup.

Appetize Launches Its POS Tech At Four Convention Centers

August 29, 2017
Appetize announced today that its cloud-based system has been integrated into four new convention centers. These venues collectively host over 800 events annually with hundreds of thousands of attendees, and will now, through Appetize’s industry-leading technology, evolve their overall attendee experience and back-of-house management.

Appetize Launches Advanced Point Of Sale Technology Across Another Four Convention Centers

August 29, 2017
Appetize announced today that its cloud-based system has been integrated into four new convention centers. These venues collectively host over 800 events annually with hundreds of thousands of attendees, and will now, through Appetize’s industry-leading technology, evolve their overall attendee experience and back-of-house management.

Yankees Bring World Championship Concession Experience to Bronx Ballpark

July 18, 2017
Yankee Stadium is synonymous with crowds, especially when overpopulated in these summer months. The hectic ambiance of tourists and school groups angling for service from one kiosk is a part of the experience; where else can one feel the palpable energy of a sports-crazed crowd than when elbowing for space and waiting in endless lines?

This Startup Will Help You Get a Beer Faster at Sporting Events

June 30, 2017
We’ve all been there: sitting in our seat at a baseball game, itching for a beer and a hot dog. Unfortunately, with the long lines, hectic processes, and flustered staff, getting your time-honored meal during America’s pastime turns into more of a mad dash than a fun night out. Fortunately, one startup is hoping to reduce concession lines with one simple trick.

Batter up! Coors Field among 4 stadiums getting new concession tech

June 30, 2017
A California startup’s technology streamlines the concessions experience for fans and helps general managers maximize revenue.

Appetize Brings Concessions Tech To Four More MLB Stadiums

June 29, 2017
Ideally, a trip to the concessions stand at a baseball game should be quick. While visiting a major league park, chances are slim that you’re able to grab food/drink and be back in your seat without missing a pitch. That’s why Appetize is working to streamline the entire process with advanced concessions technology.

Batter up! Startup pitches shorter concession lines at The K

June 29, 2017
Four Major League Baseball ballparks have added Appetize to their lineups, including Kauffman Stadium. In addition to The K, the Silicon Beach startup has launched its modern point-of-sale (POS) solution at Yankee Stadium in New York, Angel Stadium in Anaheim and Coors Field in Denver.

Appetize makes ballpark concession ordering easier to stomach

June 29, 2017
A POS company is proving to be a hit at major league baseball stadiums across the country. Appetize offers fans a more efficient concession purchase experience and venue operators the ability to maximize revenue. After launching in Boston and New York’s Citi Field in 2015 and Dodger Stadium last year, Appetize’s solutions are also in operation in Yankee Stadium, Angel Stadium of Anaheim, Kansas City’s Kauffman Stadium and Coors Field, home of the Colorado Rockies.

Apple Pay Now Widely Accepted at Yankee Stadium, Coors Field, Comerica Park and Two Other MLB Ballparks

June 29, 2017
Fans of the Colorado Rockies, Detroit Tigers, Kansas City Royals, Los Angeles Angels of Anaheim, and New York Yankees are now able to use Apple Pay either for the first time or in many more places at each team’s respective stadium.

Apple Pay gets MLB stadium expansion, support for Greenlight cards for kids

June 29, 2017
Appetize’s Apple Pay-ready point-of-sale system is being used throughout five MLB stadiums, the Los Angeles firm said on Thursday. These include Angel Stadium in Anaheim, Comerica Park in Detroit, Coors Field in Denver, Kauffman Stadium in Kansas City, and finally Yankee Stadium in New York City.

Mobile in-seat ordering at sports events may have found its moment

May 26, 2017
The mobile, on-demand economy at sports events has finally caught up to what several concessionaires and technology companies first envisioned at the beginning of the decade.

Appetize payment platform adds new campuses

May 26, 2017
The University of Southern California, the University of North Carolina, and Ole Miss have all chosen Appetize’s cloud-based enterprise point of sale (POS) platform, adding a few more campuses to the company’s roster of higher education clients. Appetize is a point of sale technology company serving the sports and entertainment, education and professional service verticals.

POS Company Appetize Raises $20 Million, Plans To Grow Its Team

December 21, 2016
POS platform company Appetize recently announced that it had closed a $20 million investment round led by Shamrock Capital Advisors and Oak View Group, among others. Appetize, a Playa Vista, California-based POS company, delivers modern ordering and payments technology for enterprise businesses. Appetize currently works with over 400 multi-site enterprise clients today, providing next-generation point-of-sale systems.

Appetize raises $20 million to speed up concession lines

December 20, 2016
A Silicon Beach startup has proved an appetizing investment for a couple of local private equity funds. Appetize has raised $20 million in funding from Los Angeles-based Shamrock Capital Advisors. L.A.’s Oak View Group, a global advisory, development and investment company for the sports and live entertainment industries, also participated in the round, along with follow-on capital from several current investors.

Appetize chooses FreedomPay for EMV and P2PE

May 5, 2016
Appetize has selected the FreedomPay Commerce Platform to provide EMV and PCI-validated point-to-point encryption (P2PE), the payment industry’s highest standard for payment data security. The partnership marks Appetize as one of the first tablet-based POS providers to deploy PCI-validated P2PE security and enables the most advanced payments protection for Appetize customers.

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